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Pretty Mi


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Established in 2017, Pretty Mi is a British born designer swimwear brand by Michelle Pretty-Smith. After recognising a trend for less seasonal, trans-functional swimwear with a life after the beach, Michelle began her own label. Pretty Mi swimsuits, bikinis and beachwear are inspired by dreamy summer holiday destinations and conversational bespoke embroidery. Their swimwear is created from the highest quality long lasting luxury fabrics that will add value to your wardrobe. They use environmentally friendly print processes and are proud to manufacture in the UK. 

The 'Eden Girls' swimwear collection is an irresistible mix of leopard, tropical prints, delicious floral embroidery, gold strap details and mermaid feels. Metallic sparkle and a nod-to-the-70's together with a large helping of British quirkiness reflect the spirit of the brand and make summer come alive! 

Discover Pretty Mi swimwear at Knicker Locker.

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