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About Us

Welcome to Knicker Locker



Knicker Locker is an independent online underwear and swimwear shop for men and women where we help you find the perfect size and fit.

Nick and Gemma Illes founded Knicker Locker in January 2015 with a mission to help everyone find their perfect set of underwear and swimwear. There is an abundant selection of carefully sourced products each season across the site with new independent brands launching as well as popular designer brands. 

You can find a range of everyday bras up to a H cup, knickers, bridal lingerie, sports bras, basques, hosiery and shapewear in the lingerie department. The swimwear collection is filled with a beautiful range of women's bikinis, swimsuits and beachwear to get you body confident on your holiday or in the swimming pool. The menswear range includes funky men’s underwear, swimwear and socks. Well you can’t leave them out can you!

Our customer service department is based in Dorset, UK, where you can expect friendly and efficient customer support when you need it most. As well as contacting us by email and phone, we also have a friendly online chat which is incredibly easy and efficient, where our customer service team can talk to you about anything underwear, including your recent orders and returns.  



A Few Words From Our Founder

"Working in the lingerie and swimwear industry for over 11 years, I've learnt a lot about bra fittings and women's body shapes. Let me tell you, there is no perfect body shape, we need to be able to love what we have and embrace it.

It's important to invest in great fitting lingerie and swimwear that is supportive, comfortable and feminine. It makes a huge difference to your overall silhouette and body shape, as well as your self-confidence. 

Remember, don't be afraid to add some colour and lace in your lingerie drawer.

It all starts with what's underneath."


Our Vision

Our Vision is:

“To Become the Market Leader in Online Lingerie and Swimwear. We will seek to finds ways to exceed our customers’ expectations in offering an exclusive range of bestselling lingerie and swimwear, as well as independent brands."


Our Values

Our mission is underpinned by 3 interrelated Values:

Social Values: To operate the company in a way that actively recognises the central role that a business plays in society by initiating innovative ways to improve the quality of life locally, nationally and internationally.

Product Values: To source, sell, distribute and expand our range of the most exclusive brands, of the finest quality goods, with a continued commitment to sourcing new goods locally, sustainably and promoting best practices to reduce our carbon footprint.

Economic Values:  To operate the company on a sustainable financial basis of profitable growth, increasing value for our stakeholders and expanding opportunities for development and career growth for all our employees.

Underlying the mission of Knicker Locker is the determination to seek new and creative ways of addressing all three aspects above, while holding a deep respect for individuals inside and outside the company and for the communities of which they are apart.


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